HOW DO I FIND CLIENTS?
This is by far the most common question that I get from freelancers!
I’m going to be honest with you and say that finding clients can be a real struggle if you don’t have a system in place. This doesn’t mean you need special tools or automation, at least not yet.
All you need is a proven step-by-step method that has you reaching out to prospects, “wowing” them at every stage, and selling them your packages!
Here are my five steps to acquiring a new client in just SEVEN DAYS!!
Seven Days to Your Next Client – Step-by-Step Guide
#1 – Create a list of all the traits that your “dream client” would have. This could be anything from the kind of business they have, to the tasks you would do for them! For example, I am a brand designer specializing in female branding, so I would look for female-owned businesses which I think might benefit from my services and who would like my style.
#2 – Go onto Instagram, LinkedIn, Facebook, etc, and find 15-20 entrepreneurs and businesses that match your “dream client” criteria. Put all of their information into a Spreadsheet. Use the appropriate keywords and hashtags, such as “female branding”, “women-owned businesses” etc. for your search.
#3 – Write an email template, which you will customize slightly for each reach out, that includes a 2-3 line bio about you, 1-2 lines about who you serve and why, 2-3 lines about why you’re reaching out (reference something specific about their business or social), an example of your work or services, and a call to action at the end.
#4 – Customize your reach outs for each of your dream clients and schedule them to go out early the next morning so it is one of the first things in their inboxes. Use your spreadsheet to keep track of whom you’ve reached out to and when.
#5 – No response after 4-5 days? Send them a casual follow-up email. You can position it as making sure your original email wasn’t missed, OR (and this is my preference) you can send them a piece of content or a tip that they would find valuable!
I mean, obviously you’re going to take all this new information that you have and put it into practice, RIGHT!?
Yep… that’s what I thought!
Good luck and lots of love and good vibes!
© 2020 Juliette Emonts | www.juliette-emonts.com